“Today, WebMD announced the launch of its new social media initiative, WebMD Exchange. It’s a dud.
Being WebMD, the leading online consumer health, it is a bit surprising that they are so late to the party as there are now quite a number of health-related social media sites such as one of Chilmark’s favorites, the focused Patients Like Me or the more broad ranging site MedHelp. Thus, with this announcement one would think that WebMD would have studied the other sites, learned what works and what does not and provide a compelling site.”
Article
John Moore, Chilmark Research, 10 March 2010
