“Last night I had the honor of hosting the #socpharm “Tweetchat” session, standing in for Eileen O’Brien (@EileenObrien; Siren Interactive) who is the founder and regular host of that Twitter discussion stream.
One issue discussed in last night’s session was Sara Baker, a “fake” patient created by MedSeek, a health IT company (see Lori Moore’s comment to this post).
Article
John Mack, Pharma Marketing Blog, 27 May 2010

