“A smoking cessation program called txt2stop, a text messaging service that sends participants motivational messages, delivered positive, short-term results for smoking cessation rates at six months, according to the txt2stop study from the London School of Hygiene and Tropical Medicine, and published online June 30 in The Lancet.
Using biochemical tests to confirm continued abstinence six months following the study’s participants’ self-reported quit dates, researchers determined that 10.7 percent of 2,915 txts2stop users (smokers) were able to maintain abstinence for the six months compared with 4.9 percent of a control group’s members.”
Article
Luke Gale, CMIO, 15 December 2011
Article (Free 2011)
